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NEW YORK FASHION WEEK Fall 2016 started with a trip to the Rubin Singer presentation at Industria Superstudio in Chelsea. A stunning collection for ready-to-wear and evening wear was powerfully on display for us fashion enthusiasts to drool over.  The inspiration for this collection came from Rubin’s love of the juxtaposition of architecture and mathematics. Which makes perfect sense as to why his collection was titled Homomorphism.

DEFINITION : Homomorphism
An abstract algebra,  a structure-preserving map between two algebraic structures (such as groups, rings, or vector spaces). The word homomorphism comes from the ancient Greek language: ὁμός (homos) meaning “same” and μορφή (morphe) meaning “form” or “shape”. Therefore, all formulas amount to the same shape no matter how many times the equation is changed.


With a better understanding of the direction Rubin took with his Fall 2016 collection it is truly apparent that his love for geometric patterns and prints weigh heavy in his design process and he did this in a very beautifully structured yet soft and feminine way.

It is always a pleasure when viewing collections that use new and innovative textiles along with fabrics we are familiar with such as duchess and wool along with python, velvet, and Indian lamb which made the sophisticated draping glamorous and awe worthy. As a favorite of mine on the red carpet, I can’t wait to see what is in store for Rubin Singer. His designs are absolutely beautiful and I definitely can see some of our favorite “It Girls” wearing a piece for 10 in editorials and to award shows in the upcoming year!

Bravo Rubin!


xoxo Dara Senders – The Style Senders

Photography by Cindy You








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