H&M has just announced their new fall 2013 collaboration with Parisian designer, Isabel Marant! AAAHHHH!!! My heart just stopped!! When I read the marvelous news a few moments ago via email, of the amazing innovator of the wedge heeled sneaker I made myself roll out of bed and post about this! I wanted you – my readers, to be prevued to this news as soon as I was. So…are you freaking out yet?!?!?
Isabel, known for her cool mixture of urban chic, rock and roll, and bohemia for today’s “it” girls will be a great addition to the H&M designer incubator with her exclusive collection for the retailer.
“I aim at creating something real — something women want to wear in their everyday lives — with a certain carefree style. I think this is very Parisian: you dress up, but don’t pay too much attention to it, and you still look sexy. The collection is infused with this kind of easiness and attitude.”
Marant’s collection will consist of a women’s wear line and a menswear line, which is her 1st ever!
So when is the collection hitting 250 H&M stores internationally, you ask? NOVEMBER, 14th 2013!!! Let the celebrating and the money saving begin!! I’ll sure be saving my pennies for this one!!
PS: I hope shoes are part of the collab!!